Mr. Nattapon Rangsiyakul (Nat/Chris)
VP of Digital Product and Innovation
Ascend Commerce
Nattapon Rangsiyakul is a dynamic technology leader with over 10 years of experience in
software engineering, product management, and IT strategy, with expertise spanning
aCommerce, Smart Farming, IoT, cloud-native architectures, and B2B platforms. Currently
serving as the VP of Digital Product and Innovation at Ascend Commerce, he leads a talented
team dedicated to delivering innovative digital solutions and driving aCommerce growth.
Nattapon aligns technology strategies with business goals, ensures cross-functional
collaboration, and drives product innovations that enhance customer experiences and
operational efficiency.
Before joining Ascend Commerce, Nattapon worked at Tigerspike (Concentrix) in Sydney
Australia, where played a key role in developing cutting-edge IoT and cloud-based solutions for
the Australian Smart Farming sector and Grain Corporation industry. As a Lead Product
engineer and AWS Cloud Solution Architect, he led teams in creating scalable platforms that
improved agricultural processes, reducing manual labor operations by increasing efficiency. His
cloud optimization strategies resulted in a reduction in system downtime, helping organizations
achieve greater reliability and cost savings and also participate in an end-to-end product
development process.
Also worked at Lotus O2O as a Head of Engineering, Nattapon further expanded his leadership
capabilities, managing cross-functional engineering including product and tech, driving O2O
platform optimization and feature delivery leading large-scale projects, including cloud
migrations and aCommerce platform enhancements, which resulted in improved platform
performance, reduced costs, and enhanced scalability.